Post by nelsonelias on Feb 27, 2024 4:21:40 GMT
Search Engine Optimization, more commonly called SEO, is an excellent method for increasing e-commerce traffic , and not just for information sites and blogs. Increasing the number of organic visits , therefore not paid ones, also leads to a greater number of purchases . This is because you are found spontaneously and explicitly by the user, and therefore you are certain that, thanks to a well-done SEO, you are responding to the needs that dictate the search. SEO is not the only means of increasing users who land on the pages of an online store, but it represents a set of operations that brings long-term benefits and without investing money. Correct search engine optimization begins with an in- depth search for keywords , i.e. the search terms used by users on engines such as Google, Bing, Yahoo, and a selection of them.
You may also be interested in : " SEO: meaning of the activity aimed at positioning websites " SEO for ecommerce: Success starts with keyword research how to increase sales Thorough keyword research is the first step to Country Email List succeed online. It is a fundamental activity for building the site tree , for writing effective content , for SEA (Search Engine Advertising) activities and, naturally, for SEO . Using specific tools you can find long lists of keywords from which to select the most suitable ones for your type of business. The selection of keywords must take into account the different search intentions that users express when typing the query and which can be: Informational.
Which information is sought ("how to do it...", "best restaurant in the world", "what is SEO") Navigational, in which the name of a product or brand is searched for (“latest Vasco song”, “adidas sneakers”). Transactional, in which the desire to take an action is expressed, typically a purchase ("agriturismo Siena", "web marketing course", "body shop in Palermo"). In the analysis phase, the most appropriate keys to intercept potential customers must be identified, this does not mean using only transactional or navigational ones (thinking immediately about conversions).
You may also be interested in : " SEO: meaning of the activity aimed at positioning websites " SEO for ecommerce: Success starts with keyword research how to increase sales Thorough keyword research is the first step to Country Email List succeed online. It is a fundamental activity for building the site tree , for writing effective content , for SEA (Search Engine Advertising) activities and, naturally, for SEO . Using specific tools you can find long lists of keywords from which to select the most suitable ones for your type of business. The selection of keywords must take into account the different search intentions that users express when typing the query and which can be: Informational.
Which information is sought ("how to do it...", "best restaurant in the world", "what is SEO") Navigational, in which the name of a product or brand is searched for (“latest Vasco song”, “adidas sneakers”). Transactional, in which the desire to take an action is expressed, typically a purchase ("agriturismo Siena", "web marketing course", "body shop in Palermo"). In the analysis phase, the most appropriate keys to intercept potential customers must be identified, this does not mean using only transactional or navigational ones (thinking immediately about conversions).